I was never the enterprising type. But after I lost my job as a sound engineer in 2009, I had to get creative to make ends meet.
Thirteen years later, at the age of 39, I have built two online businesses that together bring me a passive income of $160,000 per month. I also recently published a book, How to Get Paid for What You Know.
The first company I started was The Recording Revolution, a music and education blog that sells music production courses. The second, which I started in 2018, teaches people how to monetize their passions, like I did. It is the most lucrative business, thanks to the sale of online courses and coaching programs, as well as affiliate commissions.
About 2,800 people use my products and my goal is to help more entrepreneurs grow their online businesses while working fewer hours.
My top priorities are spending time with family and giving back, so I’ve organized my work and personal life to focus on those core values.
This is what my typical day looks like:
Mornings start slow and easy
I usually wake up at 5 – for the kids – because I always want an hour for myself. I start with coffee and my Bible.
After some reading, praying and diaries, I’m going to make breakfast with my wife and wake up the kids. We eat together in the kitchen for 20 to 30 minutes before I drop them off at school at 7.30am
Then I head back to my home office, or do a quick gym session when I’m in the mood.
On Mondays, I plan and create YouTube videos and podcast episodes. Potential customers usually find me through this free online content. If they like it, they can sign up for my newsletter and receive emails about free resources and premium online courses.
I earn a chunk of passive income from these courses. I’ve designed my business system to send emails automatically, so most of my job is to maintain a steady stream of new, free content.
Recording videos and podcasts takes about two hours. I also have someone who edits and uploads the content. My remaining hour on Monday is devoted to answering emails or giving advice to members of my Six-figure coaching community.
On Wednesdays, I spend time interacting with the community and then host a 90-minute live chat with my advanced business coaching students.
Once a month I film an exclusive training session for members of my paid community, which adds about two extra hours of work per month to my schedule.
I’ve never been a fan of the busy culture; I don’t believe it’s healthy or sensible. If you can find a way to build systems into your business so that it largely runs on its own, you don’t have to waste time on constant maintenance.
After all, what’s the point of “being your own boss” if you’re working all the time?
Family time is my number 1 priority
People often ask me what I do with all the extra time in my week, and my answer isn’t the most exciting. I do the shopping, go to the gym, go to the car wash, drink coffee or lunch with a friend or dip into a good book. I’m reading now”Fearless Life” by Jamie Winship.
But the most important thing is that I spend time with my family. Fridays are considered “date day” with my wife. We exercise, have lunch, talk about life, talk about the kids and meet our marriage counselor.
Lately, we’ve been focusing on how to communicate better when we have disagreements. No marriage is perfect, and the work I’ve put into our relationship has made me a better husband and father.
My wife and I never compromise on picking up the kids from school together. We want to be home when they are. Our other non-negotiable is family dinner. We sit down for a tech-free dinner every night. Most evenings my wife cooks and I do the dishes. But we also go out for dinner a few times a week.
We like walking, swimming in the pool, watching movies or playing Nintendo Switch with the kids. By spending time together, we hope to teach them essential life skills, such as sharing feelings and being kind to each other. I also want them to feel valuable, including family members.
We also love to travel – both locally in Florida and around the world. A few summers ago we were in the south of France for a month. And just this spring we spent three weeks in Puerto Rico. Having the time and flexibility to make these kinds of memories together is invaluable.
Radical generosity a core value
We go to church every Sunday and often volunteer with local organizations that help the homeless population in our city.
My philosophy is that I earn this money so that I can give away most of my profits to charities and my local church, groups that do a lot of good in the world.
Right now my wife and I donate 30% of our income, but we hope to give away 50% eventually.
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